Why people leave your Discord server, and how to keep them

Joins from the catalog matter, week-one retention matters more.

Fix the usual leaks

• No idea where to talk → pinned #start guide.
• Empty chat → Global Chat for network traffic; you seed topics on your own #chat.
• Clickbait catalog ad → honest catalog copy.
• No admin presence → reply once daily.
• Announcements-only server → add real conversation channels.

Measure: who sent a message in 48h, who's still active at 7 and 30 days.

Retention = clear start + honest pitch + real chat.